Tata Punch EV – New electric car launch in indian market

BY Nishu Rohilla

Published On:

Tata Punch EV

Tata Punch EV : The automotive industry in India witnessed a significant milestone when Tata Motors launched the Punch EV in January 2024. Building upon the success of its ICE counterpart, this compact electric SUV represents Tata’s commitment to sustainable mobility and democratizing electric vehicles in the country.

The Punch EV stands as the most affordable electric SUV from Tata Motors, priced between Rs 9.99 lakh and Rs 14.44 lakh (ex-showroom), making it an attractive proposition for urban commuters seeking an eco-friendly alternative.

Tata Punch EV Design Philosophy and Exterior Appeal

The Punch EV distinguishes itself from its petrol sibling through carefully crafted design elements that emphasize its electric identity.

The redesigned front design looks striking with modern LED lighting, which can even show the charge status, creating an immediate visual connection between the vehicle and its electric nature.

The front fascia showcases connected lighting setup at the front, which instantly makes it recognizable. This sophisticated LED strip runs across the width of the vehicle, giving it a contemporary appearance that aligns with global EV design trends.

The charging port integration appears seamless, positioned strategically within the front grille area without compromising the vehicle’s aesthetic appeal.

Key Exterior Features:

  • Connected LED DRL System: Creates a distinctive lighting signature
  • Sequential Side Indicators: Adds dynamic visual appeal during turns
  • LED Fog Lamps with Cornering Function: Enhances visibility and safety
  • Y-shaped LED Tail Lamps: Maintains design continuity with the Punch family
  • Aerodynamically Designed Alloy Wheels

    : Available in 15-inch and 16-inch options

The color palette offers versatility with five primary options: Pristine White, Fearless Red, Daytona Grey, Seaweed, and Empowered Oxide. Each color can be configured in dual-tone combinations, allowing customers to personalize their vehicles according to their preferences.

Dimensional Specifications and Space Management

Dimension Measurement
Length 3,857 mm
Width 1,742 mm
Height 1,633 mm
Wheelbase 2,445 mm
Ground Clearance 190 mm
Boot Space 366 liters
Seating Capacity 5 persons

The Tata Punch EV is 3857mm long and 1742mm wide, with a wheelbase of 2445mm. Its ground clearance is 190mm and its overall height is 1633mm.

These dimensions position the vehicle perfectly for urban environments while maintaining the commanding driving position that SUV enthusiasts appreciate.

The 190mm ground clearance ensures confidence over Indian road conditions, including speed breakers and minor undulations.

The 366-liter boot space provides adequate storage for daily commuting needs, though it may require strategic packing for longer journeys.

Powertrain Options and Performance Metrics

The Punch EV offers two distinct battery configurations, catering to different usage patterns and budget considerations. This dual-option strategy reflects Tata’s understanding of diverse consumer needs in the Indian market.

Battery Configuration Comparison

Specification 25 kWh Variant 35 kWh Variant
Power Output 82 PS 122 PS
Torque 114 Nm 190 Nm
ARAI Range 315 km 421 km
Real-world Range ~200-250 km ~280-320 km
0-100 kmph Not specified 9.5 seconds

Permanent Magnet Synchronous Motor in the Punch.ev Long Range puts out 121 BHP and 190 Nm of torque.

You get a 35 kWh battery pack with the Long Range variant that gives the Punch.ev a claimed range of 421 km.

The performance characteristics address one of the original Punch’s primary criticisms – insufficient power. The electric motor’s instant torque delivery transforms the driving experience, particularly in urban stop-and-go conditions where electric vehicles excel.

Charging Infrastructure and Convenience

Charging Options Overview:

  • 3.3 kW AC Wall Box Charger: Standard home charging solution
  • 7.2 kW AC Fast Charger: Rapid home charging option
  • 50 kW DC Fast Charger: Public charging for long-distance travel

The charging times vary significantly based on the chosen method and battery size:

25 kWh Battery Charging Times:

  • 3.3 kW AC: 9.4 hours for 10-100%
  • 7.2 kW AC: 3.6 hours for 10-100%
  • 50 kW DC: 56 minutes for 10-80%

35 kWh Battery Charging Times:

  • 3.3 kW AC: 13.5 hours for 10-100%
  • 7.2 kW AC: 5 hours for 10-100%
  • 50 kW DC: 56 minutes for 10-80%

The vehicle supports CCS2 charging standards, ensuring compatibility with India’s expanding public charging infrastructure. 8 year / 1.6 lakh km (whichever is earlier) warranty on battery pack and motor for complete peace of mind provides additional confidence for potential buyers concerned about long-term reliability.

Interior Design and Technology Integration

The cabin represents a significant upgrade over the standard Punch, featuring a dual-tone black and white cabin theme that creates an airy, premium atmosphere. The dashboard layout emphasizes simplicity without sacrificing functionality.

Technology Highlights:

  • 10.25-inch Touchscreen Infotainment: HARMAN-powered system with crisp graphics
  • 10.25-inch Digital Driver Display: Comprehensive vehicle information
  • Wireless Android Auto and Apple CarPlay: Seamless smartphone integration
  • Wireless Charging Pad: Convenient device charging
  • 6-Speaker Audio System: Enhanced audio experience
  • Multiple Voice Assistant Support: Including “Hey TATA” and Alexa integration

Command your drive with the Smart Digital Steering Wheel, featuring an illuminated Tata logo.

This illuminated steering wheel creates a premium feel typically associated with higher-segment vehicles.

The infotainment system deserves special mention for its responsiveness and feature set. The wireless connectivity options eliminate cable clutter, while the navigation system provides real-time traffic updates and charging station locations.

Comfort and Convenience Features

The Punch EV distinguishes itself through thoughtful comfort features that enhance the ownership experience:

Climate Control Features:

  • Automatic climate control with precise temperature management
  • Air purifier for improved cabin air quality
  • Ventilated front seats for enhanced comfort in warm climates

Convenience Features:

  • Single-pane electric sunroof for enhanced cabin ambiance
  • Rain-sensing wipers for automatic operation
  • Ambient lighting with customizable settings
  • Electronic parking brake with auto-hold function
  • Hill hold assist and hill descent control

Set the mood with Ambient Lighting, creating a serene atmosphere inside your vehicle. These features collectively create an environment that rivals vehicles from higher segments.

Safety Framework and Ratings

Safety represents a core strength of the Punch EV, earning recognition from independent testing agencies. Back in June 2024, the Punch EV was rated safer than the Nexon EV by Bharat NCAP, establishing its credentials in this critical area.

Safety Equipment Inventory:

  • Six Airbags: Comprehensive occupant protection
  • Electronic Stability Program (ESP): Vehicle stability management
  • ABS with EBD: Advanced braking system
  • ISOFIX Child Seat Mounts: Secure child seat installation
  • 360-Degree Surround View Camera: Complete vehicle surroundings visibility
  • Blind Spot View Monitor: Enhanced awareness during lane changes
  • SOS Calling Function: Emergency assistance capability

The robust body structure, built on Tata’s proven safety philosophy, provides a strong foundation for occupant protection. All 4 Disc Brakes ensure consistent stopping power across all wheels, contributing to overall safety performance.

Real-World Performance and User Experience

Owner feedback provides valuable insights into the Punch EV’s real-world performance. Getting a range of 320km on 100% charge represents typical real-world performance, indicating that ARAI figures, while optimistic, aren’t entirely unrealistic.

The driving experience benefits from electric vehicle characteristics: instant torque delivery, silent operation, and smooth power delivery. The eco mode and level 3 regenerative braking are smooth, one pedal driving, suggesting effective energy recovery systems.

Regenerative Braking Capabilities:

  • Three levels of regeneration intensity
  • Paddle shifter control for easy adjustment
  • Effective energy recovery during deceleration
  • Contribution to overall efficiency

However, user experiences vary. While many appreciate the vehicle’s capabilities, some owners report challenges with service network responsiveness and occasional technical issues. This reflects the growing pains associated with electric vehicle adoption in India.

Market Positioning and Competitive Analysis

The Punch EV’s pricing strategy positions it strategically in India’s emerging EV market.

Punch EV’s base model (@ Rs 9.99 lakh) is Rs 2.50 lakh cheaper than Nexon EV’s base model (@ Rs 12.49 lakh), making it accessible to a broader customer base.

This pricing advantage, combined with the feature set, creates compelling value proposition. The vehicle competes primarily with the Citroen eC3, though the feature comparison favors the Punch EV significantly.

Tata Punch EV Future Outlook and Conclusion

Tata sold slightly more than 17,700 units of the Punch ICE and EV in March 2025, indicating strong market acceptance.

The Punch EV represents more than just an electric variant; it embodies Tata’s vision for sustainable urban mobility.

The vehicle succeeds in addressing key concerns about electric vehicle adoption: range anxiety, charging convenience, and total cost of ownership.

While some areas require improvement, particularly service network expansion and quality consistency, the Punch EV establishes a strong foundation for India’s electric future.

For urban commuters seeking a practical, feature-rich, and environmentally conscious vehicle, the Punch EV presents a compelling case.

Its combination of modern technology, safety credentials, and competitive pricing positions it as a significant contributor to India’s electric vehicle revolution.

The success of the Punch EV will likely influence Tata’s future electric vehicle strategy and encourage other manufacturers to explore the affordable EV segment more aggressively.

As charging infrastructure expands and consumer acceptance grows, vehicles like the Punch EV will play crucial roles in transforming India’s automotive landscape.

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